Cassidy College Coaching
College Admissions Coaching for High School Students.
Personalized college planning and application guidance for sophomores, juniors, and seniors.
We help students in Marin County, the Bay Area, and across the United States as well as abroad, navigate the college admissions process. We assist high school students and families identify colleges and guide the student through personal discovery, college application and the college selection process.
Our goal for all of our students: Thrive academically. Thrive professionally. Thrive socially.
Our Approach to College Admissions Coaching
Cassidy College Coaching helps high school students and families navigate the college planning and college admissions process with confidence. Our goal is to help students recognize their full potential while preparing for college readiness, thoughtful college selection, and long-term success after high school.
We work closely with both students and parents throughout the college planning journey, providing personalized guidance from early discovery through final college applications and decisions.
Our college admissions coaching approach includes:
Personal discovery and academic assessments
We begin by helping students better understand their strengths, interests, personality, and academic goals through targeted assessments and guided conversations.
Understanding how college works
Students learn the “College 101” fundamentals, including how colleges evaluate applicants, how majors work, and what factors contribute to student success in higher education.
Identifying the right-fit colleges
We help students identify colleges and universities where they are most likely to thrive academically, socially, and professionally.
Developing a personalized college list
Students build a balanced college list that includes reach, target, and likely schools aligned with their academic profile and interests.
Managing the college application timeline
We help students stay organized and on track by creating a clear college admissions timeline, including deadlines for applications, essays, and testing (if required).
College essay brainstorming and feedback
Students receive guidance brainstorming, writing, and refining their Common Application essays and supplemental college essays.
Strategic guidance through the college application process
We guide students step-by-step through the college admissions process, reviewing applications and helping them present their strongest possible story.
Financial aid and scholarship guidance
Families receive guidance on financial aid and scholarship basics, helping them better understand the financial side of college.
Personalized College Admissions Guidance
Every student’s path to college is unique. Cassidy College Coaching provides personalized college planning and admissions guidance designed to help students find the right-fit college and navigate the college admissions process successfully.
About Us
Education is Daniel’s ‘true north’. Initially wanting to become a high school teacher, Daniel earned his Bachelor's degree in K-12 Health Education. Since that time, he has held a variety of roles across human resources, sales, and education. His roles have always focused around helping others succeed and he utilizes that mindset when working with high school students.
Daniel has worked with a number of high school students through the discovery, essay process, and application cycle. His approach working with high school students stems from his experience supporting college students. He knows what it takes to be successful in college and how the “right fit” college can help a student thrive.
Daniel has worked at the University of Denver, Santa Clara University, Arcadia University, and Dominican University of California in a variety of roles from advising students on academic progress, degree requirements and internships, to teaching, and holding multiple leadership positions. Daniel continues to teach in the Business School at Dominican University as an adjunct professor focusing on career exploration.
Daniel has an undergraduate degree in Education from Appalachian State University; a Masters degree in College Administration and Student Development from the University of Denver; and participated in the University of California Extension Program for College Admissions.
He lives in the Bay Area with his amazing wife and two young daughters.
Contact Us
“Daniel was able to connect and communicate really well with our daughter. She felt so comfortable working with him throughout her Senior year.”
— Kris B. (parent)